Businesses have grown more social in nature, and with it many companies are introducing social collaboration solutions.
Here at Smartsoftware, we discussed last year how email is great for communication, but not collaboration and project management. Why not? Well, with emails there is;
- A loss of context when project information is shared in disconnected responses.
- A trend for duplicated information as multiple people reply to one email thread and there being no central repository.
- A lack of visibility into how a project is progressing, making managers spend time manually gathering project status updates from each contributor.
As early as 2010, Gartner predicted that by 2014 “Greater availability of social networking services both inside and outside the firewall, coupled with changing demographics and work styles will lead 20% of users to make a social network the hub of their business communications”. With social collaboration software helping create environments that improve how teams and communities perform, it seems as if Gartner was right. Social collaboration provide the tools to stay on top of projects and make communication more efficient between team members. It also encourages informal interaction and helps people organise themselves based on information sharing.
Are you already using social collaboration in your projects? If not, will you be using social collaboration in 2015?